Graphic Design & Brand Content with AI Professional Certificate
Build practical skills in design foundations, photoshop & image production, illustrator & vector design.
Programme overview
Build practical skills in design foundations, photoshop & image production, illustrator & vector design.
What you’ll study
01Design Foundations
Composition, hierarchy, typography, color, grids, visual research, accessibility and design critique.
Practical work: Rebuild three weak designs using core principles.
02Photoshop & Image Production
Selection, masking, retouching ethics, compositing, social assets and export workflows.
Practical work: Produce a campaign image set.
03Illustrator & Vector Design
Shapes, pen tool, icons, logos, vector systems, print/digital export and brand assets.
Practical work: Create a logo and vector identity system.
04Brand Identity Systems
Briefing, moodboards, logo use, typography/color systems, stationery, templates and brand guidelines.
Practical work: Develop a mini brand guideline.
05Social & Marketing Content with AI
Campaign concepts, ad/social formats, Canva workflow, AI ideation/image ethics and production efficiency.
Practical work: Create a multi-platform campaign pack.
06Portfolio & Client Capstone
Client brief, revisions, file organization, presentation, handoff, pricing concepts and portfolio case study.
Practical work: Deliver a complete brand campaign case study.
Tools & learning resources
- Adobe Photoshop
- Adobe Illustrator
- Canva
- Optional generative design tools
- Cloud storage
Practical projects & portfolio
- Image campaign
- Vector identity
- Mini brand guide
- Portfolio capstone
Who can apply?
Basic computer literacy; visual interest. No formal art background required.